Adobe Living Libraries
Creatives see the art in everything. Now this inspiration can be digitized, manipulated and shared using Adobe Creative Cloud.
Adobe “Living Libraries” encouraged over six million artists to capture and share inspiration using mobile apps, turning one another’s favorite places into art.
Influential artists from the creative social network Behance scoured three continents, creating web pages of assets for other artists to use.
Interactive video tours hosted by studio Vault49 allowed artists to explore cities and capture inspiration remotely.
Billboards showcased member art inspired by the streets below.
Since the campaign launched, Creative Cloud has helped drive record revenue increases for Adobe of 22% YOY. But more impressive to us creatives, is the fact that artists who created work using each other’s libraries have received an average of 22,000 extra profile views each. Living Libraries are turning Creative Cloud into a collaboration cloud for artists.
If you have Adobe Creative Cloud, try some living libraries for yourself:
Soho & Chinatown, New York City
Bärenquell abandoned brewery, Berlin
Kumano Kodo, Wakayama Prefecture
Coney Island, Brooklyn
White Sands, New Mexico